Intense Cycles is offering new extended payment terms of up to 120 days for U.S. dealers via a partnership with GE Capital Commercial Distribution Finance.
"We are really excited to be able to offer this program. Our bikes have never been better, and now with the new financing options, they've never been easier to stock," said Mike Dettmers, director of sales at Intense. "We have caught up with the hundreds of back‐orders we had for the new Carbine 29 and are able to get bikes to dealers within days."
In addition, Intense is offering qualified dealers discounts for demo bikes and shop employees. The company will launch a marketing program just after the new year, start a comprehensive demo program, and will have more athletes on Intense bikes in 2014, it said in a statement.